Order a study in the research panel
Contact with us
We will determine the scope of the study and consult with you on the research tool
We develop and implement the study
We will conduct a survey in our panel with over 200,000 respondents!
You get the results with analysis
We will prepare a report on the conducted survey along with recommendations.
Get to know consumer opinions and gain a competitive advantage in the market
Nowadays, marketing research enables you to discover the proper path of development in the market. Regardless of whether you want to introduce
a new product or examine the market, consumer opinions will provide you with data that will allow you to make the best business decisions. You will gain knowledge that will enable you to plan marketing activities, develop an optimal offer, establish the best pricing policy, and effectively promote your products and services
Implementations in business
Survey research in a research panel has broad marketing applications. You can conduct advertising and packaging concept studies, brand awareness studies, and marketing strategy studies. Through a research panel, you can also learn about consumer purchasing preferences and price elasticity.
Precise targeting of customers
No matter what type of research you want to conduct, a key element is reaching your target group. By conducting research in our panel, you can precisely determine the characteristics of the research sample, in other words the people to whom your online survey will be directed. Gender, age, income, and many other socio-demographic data will allow you to create the appropriate customer segmentation.
You can count on the support of experts.
For over 17 years, our experts have effectively supported Polish businesses in market research, making us a guarantee of a reliable research process. We support our clients at every stage of research implementation, from selecting the appropriate methodology, target group, questionnaire development, to research report preparation.
Badanie Opinii carry out:
Price elasticity research
Reactions to advertising campaigns research
Product concept research
Marketing strategy research
Advertising concept research
Consumer preference research
Product competitiveness research
Brand image research
Shopping habits research
Brand recognition research
Public opinion research.
Our research panel has 200,000 active respondents, which allows you to precisely reach specific customer segments with your survey. This enables comparison of whether and what impact gender, age, place of residence, and other socio-demographic data have on the subject of the study.
Reliably conducted research
Your survey from start to finish is monitored by our team. We make sure that the answers provided by the respondents are substantive and reliable. We support clients in creating the survey questionnaire, adjusting its content and logic to the intended research goals.
Comprehensive research service
We will select the appropriate methodology, create a survey questionnaire, and adjust the sample characteristics for the research objectives. After completing the study, you will receive a research report with recommendations. It will contain an analysis of the results obtained, statistical calculations, and research conclusions.
Research on multimedia materials
Conducting online surveys allows you to provide respondents with multimedia materials within the survey questionnaire. This enables the presentation of audio, video, and graphic files.
Compared to other research methods (e.g. CATI or focus group research), research conducted using a research panel can be carried out within a few days of commissioning. Online survey research is currently the fastest and most cost-effective research technique!
Advanced question logic
A research panel allows for the use of filtering questions and transitions, depending on the answers provided by the respondent.
Check how we can help you. Our research panel allows us to gather the necessary data for analysis.
Polish companies check the opinion about their new contractor/business partner
of Poles have already bought products/services via a smartphone or tablet.
6% - Polish respondents dress up as Santa Claus.
Respondents as a New Year’s resolution mentioned saving.
Polish respondents do not return to a facility where they have experienced unsatisfactory customer service
Owners of single-family houses with gardens purchase plants and products supporting their cultivation online.
Polish women plan to buy vacuum cleaner bags when doing other shopping.
Consumers prefer paper vacuum cleaner bags instead of cloth or synthetic ones
Polish companies have their profile on social media.
How much does a survey in a research panel cost?
The cost of the survey depends on many factors, our experts will contact you to determine the details of the implementation. The cost of the survey is influenced by the number of respondents, the nature of the research sample (who the survey is addressed to), and the number of questions. Additionally, the cost of the survey is also affected by the preparation of the research report or specialized statistical calculations.
What types of questions can I create in a survey?
The survey can contain both closed-ended and open-ended questions. We provide full logic for transitions between questions by creating conditions. If you don't have your own questionnaire or have problems creating it, our experts are available to help you.
Will the survey be representative?
Yes. Furthermore, during the survey, we monitor the sample implementation, use an intelligent profiling system, and constantly check the reliability of the answers provided.
How long does it take to conduct a survey?
The duration of the survey depends on many factors (such as the sample size, length of the questionnaire, and targeting group). Typically, the survey takes several business days to complete.
What format will I receive the survey results in?
We provide the research report in MS Word or MS PowerPoint format. The report typically includes a distribution of responses, statistically significant differences, and question crossing. In the summary section of the report, you will also find research conclusions.
How is the panel's survey process?
As a first step, our experts will contact you to establish the implementation process. If you do not have a survey questionnaire, we will help you create one. In the next step, we will code the questionnaire in our system and start the survey. When it is completed, we will notify you and send you the research report.
What is the profile of the respondent?
We provide our clients with access to a database of respondents based on the structure of Polish Internet users. When conducting a survey, it is possible to specify the characteristics of respondents in detail based on their socio-demographic characteristics.
Where do the respondents in the research panel come from?
The respondents available in the research panel voluntarily register in our system. They receive remuneration for completing surveys and are assigned to them based on their socio-demographic characteristics and interests. Currently, our database of respondents has over 200,000 participants!